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Wednesday 29th November 2020
Design Systems - Not just Sketch files

Iannish Posooa from what3words

Our first UX Sheffield event 2020 features Iannish Posooa who is a Senior Product Designer at what3words. His talk will cover:

What’s a design system: We’d cover a brief history and benefits of design systems. We’d also frame it in today’s context by linking design language and technical flexibility.

Choosing the right framework: This is actually 30% of the job as the users, workflow and tools you use will dramatically affect the end outcome.

Building it: Most design systems are made from and atomic structure of Principles > Styles > Components > Patterns and here’s why.

Sharing your design system: How do you make what you have created as accessible as possible Internally and externally.

About this month's speaker

Iannish Posooa

Iannish grew up in Zimbabwe and studied under full scholarship at the University of Westminster. He has lived and designed in five different countries. Iannish has got a decade of design experience accumulated from brands including BBC, ITV and Time Inc and won some awards along the way.

Iannish doesn't just talk about design, he backs it up with a comprehensive technical knowledge of the latest design tools. In his spare time he mentors uni students from Westminster into industry. On the side he enjoys designing Afrofuturist games and nerding out on films by Wes Anderson.


Evening Schedule

  1. 6.15pm - 6.45pm: Grab a drink and take a seat!
  2. 6.45pm - 7.30pm: The main event
  3. 7.30pm - 8pm: Open mic: Tell us something, sell us anything, need help? Ask the room.
  4. 8pm - Close: Drinks and a good old natter in the bar!

Previous Events

November 2019:

Mårten Jönsson from Google

Mårten Jönsson is a Senior Design Manager at Google, leading the Android UX team in London. Among other things, he’s worked on Google’s Digital Wellbeing effort, Android Go for emerging markets, Android’s Enterprise features, and Google Fit. In this talk, Mårten shared some of his learnings from working with new internet users, and how to design products that reach users who have recently come online, as well as some insights that will help designers create successful products for the next billion internet users.


September 2019:
Adventures in digital transformation

Lawrence Kitson from Independent Consultant

Everyone seems to be having a digital transformation right now. As designers and researchers, our work is more important than ever and has a material impact on the organisations we are working in or with. Isn’t this what we always wanted? So why is it so hard? Lawrence talked about his experiences over the last few years applying design to strategic problems, shared some of the projects he’s worked on the things learned along the way that will help you in your work in the future.


July 2019:
Intensive care – redesigning NHS.UK

Dean Vipond from NHS Digital

How do you take one of the most trusted brands in the UK, and its 10-year-old website, and help both prepare for the future of healthcare? Dean talked about the experience of leading the redesign of the NHS website (www.nhs.uk). Over the last year-and-a-bit, he has been involved with a number of projects intended to prepare the National Health Service for delivering services in a way its users need and expect in the coming years.


May 2019:
UX and Design Research horror stories

Mila Kayukala from Bunnyfoot Ltd

Have you ever been in a research project situation when you are stuck with the only thought in your mind, “I wish I knew that before!”? In this talk, Mila shared UX and Design Research horror stories to laugh at, question and ultimately learn from. Some of the areas covered: ‘When to play a psychologist role and when a police investigator’, ‘How not to overdo with numbers, material and smiles’, ‘How to screw up with tech, place or time’. We all have those stories so bring them along and let’s have an open discussion on how to prepare for, improvise and mitigate those stressful/awkward/ “Gosh, why is it happening to me?” situations.


March 2019:
Behind the Curtain: UX Research for Voice

Charlotte Davies from The BBC

With 50% of searches expected to be done using voice in 2020, the BBC has been experimenting in the Voice space for a while. If pauses are the new pixels, what does this mean for the UX process? How do you test a conversation? Charlotte shared what she has learnt from doing research on this platform, including what methods you can use and what challenges you might face.


January 2019:

Daniel Harvey from The Dots

Social media profits come from advertising revenue. As a result, companies like Twitter and Facebook care most about monthly active users. Sadly, people spend more time on these services when they see content that angers them. But what are the alternative business models? And how can we create platforms that benefit our digital well-being?


Future UX Sheffield Events

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